As consumer technology and mobility evolves, consumers are in greater control of their shopping experience at every stage of the shopping journey. Consumers are now empowered to find products more easily, shop across channels, and influence their peers. Retailers must think like their consumers and learn how to serve the consumer at every stage of their shopping journey. In order to compete, it is essential for retailers to deliver a shopping experience that is easy, seamless and satisfying for their consumers.
Perficient’s consumer products & retail teams work with more than 160 of the Fortune 1000 Retail and Consumer Products Companies to deliver next-generation technology solutions that better engage the new "connected consumer." Our technology expertise and industry experience enables our clients to innovate, streamline operations and improve customer satisfaction. By leveraging our team’s core capabilities, our solutions allow our clients to effectively evolve and respond to rapidly changing shopper expectations:
With the consumer in the driver’s seat, retailers need to connect with them on many levels to stay competitive. All of our solutions revolve around the central objective of engaging the consumer:
- Directly engage consumers through digital marketing and store experiences.
- Enable consumer engagement through operational excellence in supply chain and merchandising.
- Leverage sound financials and HR functions to drive consumer engagement.
- We offer core technology expertise in customer experience, integration, and information management platforms.
- Leverage information to personalize the consumer experience, drive key operational insights and improve decision-making.