Commerce: Affinia Group

Challenge

Affinia Group, a global supplier of top quality automotive components, had 17 different web sites representing its many brands and product lines.

Solution

Affinia engaged Perficient to consolidate Affinia’s multiple brand and product web sites into a single foundation/infrastructure. Perficient’s solution featured IBM’s WebSphere Product Suite, utilizing WebSphere Portal Extend, WebSphere Commerce Business Edition, WorkPlace Web Content Management and WebSphere Business Integration Interchange Server. This solution allows Affinia to provide a unified and coordinated web presence while offering clients product information, self-service capabilities and online ordering across all brands and divisions.

Features

  • Unified and coordinated web presence
  • Flexible solution to meet future demands

Benefits

  • Improved customer satisfaction
  • Reduced operational costs through customer self-service
  • Reduced development and maintenance costs for multiple sites
  • Increased overall business efficiency and increased margins

 

Scottrade
Affinia is the leader in the design, manufacture, marketing and distribution of on- and off-highway replacement parts and services. Primary products include filtration, braking systems and chassis components.
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