Commerce: Affinia Group
Challenge
Affinia Group, a global supplier of top quality
automotive components, had 17 different web sites representing its
many brands and product lines.
Solution
Affinia engaged Perficient to consolidate Affinia’s
multiple brand and product web sites into a single foundation/infrastructure.
Perficient’s solution featured IBM’s WebSphere Product
Suite, utilizing WebSphere Portal Extend, WebSphere Commerce Business
Edition, WorkPlace Web Content Management and WebSphere Business
Integration Interchange Server. This solution allows Affinia to
provide a unified and coordinated web presence while offering clients
product information, self-service capabilities and online ordering
across all brands and divisions.
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Features
- Unified and coordinated web presence
- Flexible solution to meet future demands
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Benefits
- Improved customer satisfaction
- Reduced operational costs through customer self-service
- Reduced development and maintenance costs for multiple
sites
- Increased overall business efficiency and increased
margins
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