Wireless/Mobility: Cingular
Challenge
Cingular wanted to implement a “Push to Talk”
initiative that would allow them to have similar “walkie-talkie”
type functionality as competitors Sprint and Nextel. Additionally,
Cingular needed to select a phone vendor who could provide the needed
functionality.
Solution
Perficient created a real-time provisioning system
that allowed customers to register for the P2Talk service and start
talking with their friends in their P2Talk group. Every click on
the push button is tracked for billing purposes and the system processes
thousands of messages per second. The solution met message volume
issues and minimal latency requirements.
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Features
- Allows Cingular customers who opt for the P2Talk
feature to chat with their friends via their phone without
losing plan minutes
- Customers can create P2Talk groups which are like
chat rooms, allowing users to have many-to-many discussions
with friends
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Benefits
- Improved level of customer satisfaction
- Higher customer retention because of continued service
improvement and feature enrichment
- Increased revenues from all customers that are using
the P2Talk feature
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