Guides

The Digital Union of Content & Commerce

The Digital Union of Content & Commerce

Perficient's IBM Commerce practice and Coremedia recently presented a webinar on how to create engaging digital commerce experiences. We've built on this with a guide that further expands upon how digital marketers and merchandisers – when enabled with an aligned team, supporting tools, and a comprehensive strategy – can meet buyers how and when they choose to connect, and exceed their demanding expectations.

We help clients design, deliver, and manage IBM Commerce innovations that improve customer acquisition, loyalty, and profitability as well as enable digital marketers to optimize content and commerce for engaging digital experiences. In this guide, you will learn:

  • Deployment options and architectural approaches that deliver short-term results and serve as the foundation for future aspirations
  • Best practices for marketers and merchandisers to optimize content and create experiential commerce
  • The customer experience trends across both brand and commerce sites that are driving massive change in digital strategies

Fill out the form below to download the guide.

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