Crawl, Walk, Run, Fly: A Guided Approach to Personalization with Adobe Marketing Cloud
Marketing has evolved significantly over time – from the era of mass marketing to today where you can target individuals across millions of personal devices.
This guide will help you:
Understand the common challenges to personalization
- Advance your marketing along the Personalization Spectrum
- Learn the steps to implement your strategy
- Understand Adobe Marketing Cloud solutions that will support the implementation
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