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Building a Customer-Centric Model in Financial Services

According to a Bank of America earnings report, 15% of its customers are cashing their checks through the bank’s app. A CNBC article indicates that JPMorgan grew its “active” mobile user base by 20% year-over-year, while Bank of America’s grew 13%. Traditional business methods have been shaken to their cores as companies across the financial services industry scramble to harness evolving technologies so they can understand and better tend to customers’ needs while still growing.

Download this guide below to learn what it takes to operate a company that puts its customers first in today’s digital world.

Customer Experience + Digital Marketing