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Trends in Driverless and Connected Cars

Let’s talk about elevators for a minute. Yes, elevators. When modern elevators were invented in the 1800’s, they looked and operated much differently than elevators do today. They were manual and required operators to move between floors. They also had their fair share of safety problems. No one at the time could have imagined that elevators would become automated. And yet, when driverless elevators were created in 1900, no one liked them. People had many questions; they were afraid of the new elevators and reluctant to ride in them.  

The transition to driverless elevators back then can be compared to the introduction of today’s autonomous and connected vehicles. 

In this guide, we explore the industry’s interest in and movement toward autonomous and connected cars.

Customer Experience + Digital Marketing