Guides

Nine Trends Shaping Digital Marketing in 2019

Which digital marketing trends will have the greatest impact on customer experience this year? Our experts share their top nine predictions for 2019, including:

  • Marketing’s use of artificial intelligence soars
  • People-based marketing becomes the new gold standard
  • Adaptive, structured content is the bedrock of content marketing
  • Frictionless experiences shift from desirable to demanded
  • Strategic brands leapfrog the competition