Guides

California Consumer Privacy Act's Impact on Automakers

On January 1, 2020, the California Consumer Privacy Act (CCPA) went into effect. The CCPA requires automotive companies – regardless of where they are located in the world – that conduct business in California to comply and protect the privacy of all consumers.

Learn more about the CCPA’s impact on the automotive industry, compliance hurdles to expect, and how to address data privacy challenges.