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What If You Don’t Know Your Customers Like You Think You Do? An Interview with UserTesting.com’s Andy MacMillan & Janelle Estes.

In this episode, Kim talks with Andy MacMillan and Janelle Estes from UserTesting about better operationalizing customer insights and really walk the talk of customer-centricity.

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Guest Profiles

Andy MacMillan

Andy brings 20 years of enterprise SaaS experience to UserTesting. As a former product executive at Oracle and Salesforce, he saw the critical role that customer-centricity plays in creating great experiences. By helping companies become more customer-centric, he has grown multiple enterprise SaaS businesses to hundreds of millions of dollars. Andy is co-author of the book User Tested: How the World’s Top Companies Use Human Insight to Create Great Experiences.

Janelle Estes

A visionary executive, Janelle has over 20 years of experience transforming organizations to adopt and align strategy and operations around a holistic, customer-centric approach. Throughout her career, Janelle has helped companies leverage customer insights to make strategic business decisions that increase customer satisfaction and make a meaningful impact on the bottom line, adding value and creating winning outcomes for all involved. Janelle is also co-author of the book User Tested: How the World’s Top Companies Use Human Insight to Create Great Experiences.

Special thanks to our Perficient colleagues JD Norman and Rick Bauer for providing the music for today’s show.