Leading Automotive Manufacturer
Accelerating Vehicle Discovery
With an Intelligent Virtual Assistant
Challenge + Opportunity
Our client wanted to differentiate itself by using an AI-powered agent to provide customers with personalized vehicle recommendations based on their specific needs.
Solution Highlights
We used the Google Vertex platform to develop and integrate a conversational virtual agent into our client's website that leverages thousands of data points to guide the customer through the vehicle exploration process.
Key Benefits
Our client saw an immediate 28% increase in user engagement and high-value actions on the site, indicating a user’s strong intent to follow through with the purchase of a vehicle.