B2B Supply Chain Imperative: Forrester + Perficient’s Perspective
Modern B2B customers have come to expect the same level of service, transparency, and customer service that they receive as consumers in their personal lives. But delivering that kind of experience requires a comprehensive approach to supply chain management, from technology investments to extensive data management integration.
Perficient’s order management experts, Pawan Gupta and Steve Gatto, sat down with Forrester’s Nigel Fenwick and IBM to discuss how B2B companies can shift to this customer-first approach, and why it’s more important now than ever.
Chapter 1: The B2B Channel Shift
How can you change from a product-centered model to a digital business?
How can you enable customer-centric experiences?
How can you combine an order management system with existing ERP software to fulfill customer expectations?
How can you use the flexibility of a cloud-enabled platform to adapt to new technologies and ways to engage with customers?
How and why should you get on board with order management today?