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Sales & Service 

Create connected experiences unified by data, process and AI.

consumer

You face a customer journey that’s more complex than ever: rising expectations, fragmented teams, and fulfillment that can't always keep up. 

To compete, sales, service, and commerce have to move together, delivering faster, cleaner, more connected interactions at every moment that matters. 

Build Connected customer experiences that perform

Sales, service, and commerce don’t break because teams lack tools — they break because systems weren’t designed to work together. Data fragments, handoffs slow down, and customers feel the seams. We design and run end‑to‑end systems that align people, platforms, and workflows so experiences actually hold up under real‑world demand.

Unify Revenue & Customer Experience

Your teams work from the same data, context, and workflows — from buy to fulfill to support — so customers get one experience, not three disconnected ones.

Accelerate Outcomes

AI accelerates decisions and frontline execution. Streamline work, reduce manual effort, and enable your teams to act with confidence at every touchpoint.

Reduce Friction & Strengthen Loyalty

Customers get answers faster, agents work smarter, commerce flows uninterrupted — lowering effort, raising satisfaction, and increasing long‑term value.

The engine that connects sales, service & commerce

To build a customer experience that actually works, you need a system built to run end‑to‑end. Our approach brings clarity to how your customer experience lifecycle — spanning your CX, customer relationship management (CRM), commerce and contact center capabilities — is defined, delivered, and continuously improved.

What it take to make connected experiences work:

  • Strategy: Set the direction with an AI‑enabled operating model and connected experience blueprint that aligns people, data, and journeys around measurable outcomes.
  • Delivery: Bring the model to life through integrated platforms, AI‑driven workflows, and connected processes across sales, service, commerce, and fulfillment.
  • Run & Operate: Manage and optimize systems every day with AI‑powered operations, governance, and performance tuning so results strengthen over time. 

Setting the Course for What You Build and How It’s Run

You need more than channel plans or platform decisions — you need a strategy built for how sales, service, and commerce work right now. We define an AI‑first operating model — anchored in CRM — that aligns people, data, journeys, and decisions around business outcomes that hold up under pressure. This is where clarity starts: a grounded vision, a connected experience blueprint, and a value architecture that turns transformation from aspiration into action.

 

AI‑First Operating Model

Define an AI‑first operating model that unifies sales, service, and commerce through a shared CRM foundation around measurable outcomes — clarifying how work, journeys, and decisions flow across the business.

Customer and Employee Experience Blueprints 

Map customer and employee journeys across CRM, commerce, and service platforms to shape future‑state experiences and identify the digital capabilities that deepen engagement and drive stronger results.

Omnichannel Experience Strategy

Design omnichannel interactions that deliver consistent, connected experiences across every touchpoint — so sales, service, and commerce operate as one system.

Value Architecture and Outcome Modeling

Build a value architecture that links every interaction to revenue, efficiency, and lifetime value, directing investment where it delivers the greatest business impact.

Cross‑Cloud Strategy 

Unite functions with a cross‑cloud CRM, service, and commerce strategy that enables smarter selling, more efficient service, and seamless commerce across all channels. 

Turning Strategy Into Connected, Real‑World Experiences 

We implement the full omnichannel stack — commerce, fulfillment, product content, service, and contact center — with AI embedded across the buying and experience lifecycle.

 

B2B & B2C Commerce

Elevate your B2B and B2C commerce with AI ready storefronts and connected buying experiences. We build personalized journeys and unify data. Then we integrate sales, service, and fulfillment to improve conversion, speed resolution, and strengthen loyalty. We also bring AI  and agentic driven experience optimization and collaborative innovation models that accelerate growth, elevate cross functional velocity, and turn digital commerce into a continuous engine for improvement.
 

Order Management System Modernization

Optimize the end to end order experience with a modern order management system (OMS) that unifies inventory, fulfillment, and post-purchase transparency. We streamline processes across every channel, improving global inventory visibility, reducing split shipments, and enabling flexible fulfillment options like drop ship and multi node delivery. By connecting OMS with commerce and customer experience, agents and customers get real-time order insight that delivers faster support and a more seamless, reliable post-purchase experience.
 

Product Experience Management 

Deliver consistent, high quality product experiences across every sales and service channel with modern product experience management (PXM). We centralize and govern product data so teams work from a single, trusted source of truth, ensuring accurate attributes, enriched content, and up-to-date digital assets reach customers wherever they engage. By improving data quality and eliminating gaps, we deliver consistent, reliable product information that increases conversion, reduces returns, and strengthens AI powered selling and service experiences.
 

CRM

Implement CRM foundations that unify sales, service, and commerce on a single, connected platform. We bring deep expertise across leading CRM ecosystems to integrate data, automate workflows, and create real time customer visibility across channels. With API led connectivity and cross cloud orchestration, we streamline processes, improve decision making, and equip frontline teams with the insights they need to personalize engagement and deliver a more connected customer experience.
 

Service & Contact Center Cloud

Transform customer experiences with AI‑driven service and modern cloud contact center technology. We bring deep expertise across leading contact center as a service (CCaaS) to unify channels and elevate frontline performance. Then we integrate virtual agents, intelligent routing, and real‑time agent assist to reduce effort. The result is faster, more consistent support experiences that strengthen customer satisfaction and frontline effectiveness. 

 
Unified Sales, Service & Commerce Architectures

Create a unified architecture that aligns your sales, customer service, and commerce functions on a single foundation. We connect the systems, data, and workflows behind every interaction so information moves smoothly across channels. With AI and integrated insights powering the experience, you gain higher conversion, faster resolution, and stronger lifetime value across the entire customer journey. 
 

Keeping Your Connected Customer Experience Engines Running

We run and optimize your customer experience operations — contact center, commerce, OMS, merchandising, and support — using AI to improve efficiency and outcomes continuously.

 

Commerce

Elevate commerce performance with AI‑driven operations and resilient platform foundations. Our teams oversee commerce platforms, order flows, product experiences, and site reliability to keep environments stable, scalable, and continuously improving.

We embed AI‑powered optimization directly into commerce operations — including Commerce as a Service (CaaS) delivery models — using real‑time monitoring, performance tuning, and outcome‑based governance to manage, run, and improve commerce programs at scale. The result: higher conversion, smoother fulfillment, and commerce experiences that adapt as demand and the business evolve.

 

Contact Center Operations

Elevate your contact center performance with AI‑driven operations and cloud‑based service foundations. Our teams oversee virtual agents, case flows, and knowledge operations to keep environments reliable and compliant. 

We embed automated customer pathing directly into contact center operations — using intent, context, and AI‑driven workflows to route, resolve, and assist interactions in real time. The result: faster answers, smarter agents, and lower effort across every channel.

 
Order Management & Fulfillment

Strengthen post‑purchase operations with accurate inventory, smarter order routing, and transparent fulfillment. We refine exception handling, reduce split shipments, and ensure customers and agents share the same real‑time order context. The result is fewer surprises, faster resolution, and a smoother experience from purchase through delivery and support. 

 

Fortune 500 Risk Management Firm

Devices Indexed and Searchable by GenAI

Manufacturing Conglomerate

Reduction in Contact Center Costs

Leading BCBS Health Insurer

Increase in Advocate Capacity via AI Agent

Perficient colleagues

Solutions Built for Industries Where Revenue and Care Can't Fail

We bring deep industry expertise to the sales and service challenges that matter most. Our teams understand the regulations, workflows, and customer expectations that shape complex B2B, distribution, and regulated markets. We align sales, service, commerce, data, and AI to how your industry actually operates — delivering connected experiences that perform where precision and trust are essential.  

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Technology investments only matter if they deliver. We partner with hyperscalers and enterprise software leaders to build AI-native solutions that actually work — solving real business problems and delivering outcomes. That's Different. For Real.

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