Consumer Markets
Consumer Markets

Show Up for Customers at the Right Moment With the Right Message

Connected consumers aren’t loyal to brands because of price or product. They base loyalty on their experiences – expecting more personalized service and communications.

Customer experience is the brand experience. That’s why your business must become customer focused. It’s more important than ever to map the customer journey and turn data into actionable insights. These tools – combined with a well-formed digital strategy – yield products and services that delight the most demanding customer.

Take a Customer-Centered Approach and Exceed Consumer Expectations

See How We’ve Taken Customer Experiences to New Heights

Jim Hertzfeld Principal of Digital Consulting

Meet Jim Hertzfeld

Jim leads the Strategy and Innovation team, providing customer experience insights and expertise. He also authored Perficient’s Envision strategy methodology in 2005, which has supported numerous client projects and established new client relationships focused on digital strategy and customer experience.

Mark Polly, Customer Experience Platforms

Meet Mark Polly

Mark has more than 35 years of experience in strategic technology advising. With his significant expertise in digital platforms – including web content management, search, CRM, and marketing automation – he helps clients create great customer, partner, and employee experiences.

Mike Rabbior,  Principal Digital Commerce

Meet Mike Rabbior

Mike has 20 years of experience in digital commerce and helped design IBM’s flagship commerce platform, WebSphere Commerce. He also has deep expertise in nearly every business vertical and technical domain.


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