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Perficient to Demonstrate AI-Powered Customer Intelligence Strategies at MicroStrategy World

SAINT LOUIS (Feb. 3, 2020)Perficient, Inc. (Nasdaq: PRFT) (“Perficient”), the leading digital transformation consulting firm serving Global 2000® and other large enterprise customers throughout North America, today announced that it will demonstrate its business intelligence (BI) expertise at MicroStrategy World™ 2020, taking place Feb. 4-6 at the Universal Orlando Resort in Orlando, Florida. 

Today’s consumers are increasingly depending on brands to engage with them directly, challenging businesses to transform their customer relationship strategy from an informative approach to one based on data analytics. To continue capturing their customers’ attention with information when and where they want it most, businesses must deploy a BI strategy that prioritizes insights-driven customer intelligence. 

“Business leaders need to align their operational improvements with their customer intelligence strategy, and the best way to achieve a well-informed strategy is to be insights driven,” said Arvind Murali, chief strategist and director of data solutions, Perficient. “Having a strategy in place to begin collecting and analyzing this information is the first hurdle businesses face. The second is being able to access insights in a timely manner. Perficient helps clients connect the dots between data, insights, and execution.” 

In their Now Tech: Insights Service Providers, Q1 2020 report, Forrester includes Perficient as one of the insights services providers delivering end-to-end, data-to-insights-to-execution engagements, and driving effective organizational change, stakeholder management, and time-to-value acceleration. 

“The right insights service provider can help businesses keep up with quickly evolving technology and leverage their data to drive effective change,” said Murali. “We value Forrester’s recognition of our expertise and our ability to help clients truly become data-driven.”

Optimize Customer Intelligence Strategies with AI-Powered Analytics
During a presentation at MicroStrategy World 2020, Perficient experts will share real-world stories about businesses using their own data insights to overcome customer intelligence challenges. In the session, Perficient experts will discuss how they helped clients from the healthcare, technology, and consumer goods industries achieve strategic growth by leveraging AI to analyze data and target and segment customers. Presentation details include:

Session Title: Deploy AI-Powered Customer Intelligence
Date/Time: Thursday, Feb. 6, at 11:30 a.m. ET
Speakers: Arvind Murali, Chief Strategist and Director of Data Solutions, Perficient
Steven Thompson, Director of BI Consulting, Perficient

Connect with Perficient at MicroStrategy World 2020
A silver sponsor, Perficient experts will be on hand in booth 206 ready to discuss how businesses can access valuable information, improve future business strategies, and become a more intelligent enterprise through an innovative BI strategy and modern analytics. 

The 2019 MicroStrategy North America Partner of the Year, Perficient brings a proven delivery methodology for BI strategy, planning, application development, mobile support, visualization, and infrastructure. As a certified MicroStrategy business partner for more than 15 years, Perficient’s team of experts help clients translate data into actionable information and plan future business strategies to reduce risk and costs while maximizing value. 

For more information about Perficient’s MicroStrategy expertise, subscribe to Perficient’s blog, and follow us on Twitter and LinkedIn.

About Perficient
Perficient is the leading digital consultancy helping transform the world’s biggest brands. As a trusted end-to-end digital provider, Perficient partners with its Global 2000 and other large enterprise customers across North America to design and deliver digital transformation solutions that exceed customers’ expectations, outpace the competition and transform their business. Perficient's professionals serve clients from a network of offices across North America and offshore locations in India and China. Traded on the Nasdaq Global Select Market, Perficient is a member of the Russell 2000 index and the S&P SmallCap 600 index. Perficient is an award-winning Adobe Platinum Partner, Platinum Level IBM business partner, a Microsoft National Service Provider and Gold Certified Partner, an Oracle Platinum Partner, an Advanced Pivotal Ready Partner, a Gold Salesforce Consulting Partner, and a Sitecore Platinum Partner. For more information, visit

Safe Harbor Statement
Some of the statements contained in this news release that are not purely historical statements discuss future expectations or state other forward-looking information related to financial results and business outlook for 2020. Those statements are subject to known and unknown risks, uncertainties, and other factors that could cause the actual results to differ materially from those contemplated by the statements. The forward-looking information is based on management’s current intent, belief, expectations, estimates, and projections regarding our company and our industry. You should be aware that those statements only reflect our predictions. Actual events or results may differ substantially. Important factors that could cause our actual results to be materially different from the forward-looking statements include (but are not limited to) those disclosed under the heading “Risk Factors” in our annual report on Form 10-K for the year ended December 31, 2018.